Wednesday 12 June 2013

High Tech Industries GCSE Case Study Geography

High Tech Industries Case Study

Cambridge Science Park

Over half the employees have a degree
Seventy Organisations based at the park

Reasons for Location

·         Prestige- worldwide reputation of Cambridge University for excellence in Science and Technology
·         Links with University for use of technology and the latest ideas
·         Highly skilled and quality workforce
·         Attractive and well landscaped site to create a good image, impress clients and attract a workforce
·         Transport- motorway links for supplies and for customers.
·         Agglomeration of ideas with other companies located very close to eachother.
Because High Tech industries are footloose there are also some unimportant factors
·         Access to Raw Materials and power/energy links
·         Railway Links

M4 Corridor

Advantages

1.     The motorway system, which allows easy access to all parts of the United Kingdom.
2.     Easy access, via the roads, to the Channel Tunnel and ports to allow export abroad.
3.     The close proximity of Heathrow, Gatwick, Stanstead and Luton airports, all of which could be used to export products.
4.     The skilled workforce found in university towns of Oxford, Cambridge, Reading and Bristol.
5.     Close proximity and good access to London, where the major government functions and financial trading occurs.
6.     The concentration of other industries means that ideas and knowledge could be shared, there will be a concentration of suitable skilled labour and transport costs may be reduced between agglomerated industries.
7.     A very attractive natural environment, which would provide a very pleasant place to live for the workers. Areas such as the Cotswolds and the Mendip Hills are in easy reach of the Sunrise Strip.

Vernalis

Vernalis is a British based biotechnology company. The head office is based in Reading along the M4 Corridor but their R&D is based in Cambridge Science Park.

Factors influencing the location of bio-tech industry (globally; think: socio-economic & physical)

There are two main categories of factors affecting the location of bio-tech industry

Socio-Economic

Capital- Biotech industries require a vast amount of money to actually get started and set-up
Communications- Very important for biotechnology as most companies need to not only be connected to the rest of the country but also the world. This also includes access to the internet, fax and telephones
Government Policy- Governments can offer tax incentives, heap rent and other benefits to try and attract companies to a location.
Labour Supply- This was very important to old labour industries as they needed their workforce to be nearby. But with increased car ownership this is not still the case. The biotech industry however tends to be located near skilled workers, e.g. a University as they want to attract these intelligent graduates.
Markets- Access to Market is Vital as every company needs consumers. However the market for many companies is now global.

Physical

Accessibility- the site needs to be accessible so that imports and exports are easy. Access is needed to transport routes
Land- Flat land is essential. Room for expansion is also suite important so they do not tend to be in the city centre.
Climate - not so important but if the climate is good then it will attract workers
Raw Materials- Heavy industry required a lot of raw material but the new high tech industry is footloose and so does not need to be close to raw materials
Power- Originally industry had to locate next to a river as it was a power source. But now as we have the national grid power is not so influential.

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